From trauma to triumph

The Challenge Youth Insearch wanted to create greater awareness about the issue of suicide amongst young people and to help build greater resilience and coping skills to prevent youth suicide through the End Youth Suicide week campaign. The Solution The Fifty Acres team aided in the successful delivery of Youth Insearch’s End Youth Suicide Week […]

Fortem Australia

The Challenge Fifty Acres supported Fortem Australia to raise awareness among key stakeholders, including government, first responders and the community. This required building strong relationships with decision – makers, demonstrating the organisation’s impact, especially in mental health support for first responders, and increasing media visibility to garner widespread support. The Solution Fifty Acres implemented an […]

IND Technology

The Challenge Fifty Acres was tasked with raising awareness of IND Technology’s brand and its Early Fault Detection System, an essential tool for bushfire prevention. Strengthening the brand’s reputation among media and key stakeholders was vital to emphasising its role in mitigating fire hazards. The Solution Fifty Acres implemented an integrated approach that combined government […]

LHA

The Challenge Fifty Acres recently supported LGBTIQ+ Health Australia (LHA) in the advocacy for the inclusion of gender and sexuality questions in the 2026 ABS Census. Shifting this stance initially seemed difficult, as the government had made a firm decision to exclude these questions. The Solution Fifty Acres employed targeted government engagement and strategic media […]

National Shelter

The Challenge The Fifty Acres team assisted National Shelter and partners through driving widespread media coverage for the release of the 2022 Rental Affordability Index. The Solution Fifty Acres implemented a strategic earned media approach. This included crafting a media release and personalised pitches for each state and territory. On launch day, we organised a […]

Volvo Group Australia

The Challenge Fifty Acres was tasked with raising awareness of Volvo Group Australia’s brand, focusing on their progressive work in supporting women in the automotive industry and their transition to electric vehicles. The Solution Fifty Acres utilised an integrated approach of government engagement and strategic communications to enhance brand reputation. Efforts involved tailored media releases […]

Sage

The Challenge Fifty Acres aided Science in Australia Gender Equity (SAGE) in promoting the Athena Swan awards and positioning itself as a leader in gender equity in STEM. The campaign sought to engage the media, boost the visibility of the new CEO, and communicate key initiatives. The Solution Fifty Acres produced a comprehensive communications plan […]

ACT Education

The challenge Fifty Acres supported the ACT Education Directorate’s campaign to raise awareness of the new and free three – year – old preschool program. Efforts included educating the public on the program’s benefits and highlighting its impact on parents, children, and educators in Canberra. The solution Fifty Acres developed and executed a targeted media […]