Cut Through Communications – how to speak to your not for profit member’s hearts, heads and attention
Aug 03, 2018
We’re at a point where everyone is trying to figure out ways to best utilise a very fragmented media landscape. Our attention spans are short but how do we maintain membership involvement and enthusiasm?
In this webinar, our MD Jo Scard covers a range of areas that your organisation can act on to ensure maximum involvement and minimum fatigue. Many organisations and not-for-profits are finding that their stakeholders and audiences are suffering from member (battle) fatigue – from being told to actively engage in issues by doing specific things and calls-to-action through to taking part in ‘awareness days’ that may have seen better days. Think of the proliferation of things like the ice-bucket challenge over the past few years.
You can watch the webinar online here.