Our blog

Keep up with all our latest news, insights, and trends reports.

  • The Election Is Coming

    Well, we’ve all had a few quiet weeks, laid on the couch and watched the cricket, lazed by the pool/beach/BBQ or just generally done not much. Things are going to change soon people, sorry to say. The standard lazing period won’t extend to Australia Day this year. Because, they are already at it. Well, first things […]

    Read more
  • Free Engagement Workshops

    In 2019 we might just need to strap ourselves in for an even bumpier ride. And here’s why. With an early federal election possibly just around the corner, organisations, not-for-profits and companies need to take action now to put their organisation in a strong position whatever the outcome.   In this free workshop lead by Fifty […]

    Read more
  • Holidays – Baloney, We All Need to Keep Our Eyes Wide Open

    Even though Christmas is almost upon us, not for profits still need to keep their eyes wide open and be prepared for the looming federal election, writes Jo, for Pro Bono Australia. When you get to a recap of the year in politics it’s usually an opportunity to muse and reflect and to say some wise […]

    Read more
  • Keeping Your Ducks in a Row

    Every two weeks I get the chance to chat to the social sector about what’s happening in federal Parliament and what you should be doing in the run-up to the next general election. You might think there may not be enough to talk about with a two-week turnaround, but golly gee there is plenty. So […]

    Read more
  • Fifty Acres confirmed for Mumbrella SAGE

    Fifty Acres founder and Mumbrella CommsCon PR Leader of the Year winner, Jo Scard, is one of a number of senior independent agency leaders confirmed to speak at Mumbrella SAGE (Secrets of Agency Excellence) on February 21 in Sydney next year. Jo will take the stage to discuss leadership and creating a great culture within […]

    Read more
  • Okay People, Buckle Up – Are We Heading For a January Election?

    With an early federal election possibly just around the corner, our founder and managing director Jo Scard says not-for-profits need to take action now to put their organisation in a strong position whatever the outcome. Hey look, just when we thought it was okay to start booking a holiday over Christmas we might just need […]

    Read more
  • The New Standard Operating Environment

    You’d be right if you were unsure why all the leadership shenanigans happened in Canberra two weeks ago. Most veteran political commentators are still trying to work it out too. But fathom it we must, as we need to work out how to navigate the new government and (if you own a really good crystal […]

    Read more
  • Political Engagement Strategy Webinar

    The Super Saturday by-elections and Liberal Spill have big implications – one thing’s for sure, 2018 is shaping up to be a major opportunity for political engagement. Now’s the time to take stock of the new political landscape with our tips on issues and trends to watch that will help refine your engagement strategy for […]

    Read more
  • Key Takeaways from the Fifty Acres Influencer Marketing Webinar

    During our recent Fifty Acres Academy Webinar our Managing Director, Jo Scard spoke with Scrunch Co-Founder, CEO and influencer marketing queen Danielle Lewis on the topic of what actually is influencer marketing and brands and not-for-profits use it to their advantage with.

    Read more
  • Political Engagement Trend Report: post-Super Saturday trends and issues to watch

    The Super Saturday by-elections have big implications – one thing’s for sure, 2018 is shaping up to be a major opportunity for political engagement.

    Read more
  • Cut Through Communications – how to speak to your not for profit member’s hearts, heads and attention

    We’re at a point where everyone is trying to figure out ways to best utilise a very fragmented media landscape. Our attention spans are short but how do we maintain membership involvement and enthusiasm?

    Read more

Looking for collaborators who deliver? Drop us a line.