Our blog
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News
09.9.20
Why Public Relations is Important for your Business
When you run a business, reputation is everything. In our fast-paced world, where customers are faced with a barrage of options and an onslaught of media, it’s critical to help your business stand out from the crowd. Public relations (PR) is becoming an increasing important component of any marketing strategy. If you are having trouble […]
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News
04.9.20
2020 Masterclass resources
We’ve all been impacted in some way by COVID-19. It’s caused a massive global reset and a lot of uncertainty. We’ve seen a lot of people come together virtually to support one another during these difficult times. Only a crisis, actual or perceived, produces real change and the actions we take now will shape the […]
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News
05.6.20
2020 Masterclass series announced!
We’ve all been impacted in some way by Covid-19. It’s caused a massive global reset and a lot of uncertainty. We’ve seen a lot of people come together virtually to support one another during these difficult times. Only a crisis, actual or perceived, produces real change and the actions we take now will shape the […]
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News
13.9.19
We’re going offline and participating in the global climate strikes
We’ve joined the Not Business As Usual alliance and are logging off to participate in the global climate strikes. Our staff, located in Sydney, Melbourne, Canberra, Bali, Germany and Canada, are steping away from their desks on September 20 to support local strike events. We’re proud to be part of this global movement calling for […]
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News
15.7.19
Balancing Act: Kicking Career Goals with an Invisible Disability
Our Senior Account Executive and Social Specialist, Julia Macerola recently spoke with Anna O’Dea about what it’s like to be a career woman with a chronic health condition. Julia discusses her invisible disability, ulcerative colitis, and how working in a flexible workplace accommodates her medical needs. Read the full interview below, originally published on the […]
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News
05.7.19
Join the Fifty Acres team
If you’re a senior PR professional all-rounder, have a strong understanding of government and strategic media engagement, and a passion for social causes, then this is the role for you. Fifty Acres is an award-winning virtual communications and engagement agency that works with amazing organisations and brands. We’re looking for an experienced, driven Senior Account […]
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News
13.5.19
ACCELERATOR partner announced!
Fifty Acres is pleased to announce our inaugural ACCELERATOR partner – congratulations to The Youth Junction Inc! We were impressed with their vision and are so excited to collaborate with them over the next year and a half to provide communications and government engagement insights and training, counsel, implementation to the value of $20,000. “We are absolutely […]
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News
05.4.19
Post-election strategy workshops
The Federal Election will be held on 18 May—Australia is preparing to enter into a new political environment, and within weeks, a potential new Government and new cabinet. So, what will this mean for you? Jo Scard, Founder and CEO of Australia’s leading for-good communications and engagement agency Fifty Acres is here to help not-for-profits […]
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News
15.3.19
We’re hiring at Fifty Acres!
Fifty Acres is an ambitious, award-winning virtual communications and engagement agency that works with amazing organisations and brands. We are seeking a number of Administration Assistants to help lead a short-term administration project. We will provide full training and then you will be able to take full ownership of the project and see it through […]
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News
08.3.19
NFP women make the world a better place
This International Women’s Day we’re celebrating all the passionate and dedicated women in the not-for-profit sector – committed to delivering better outcomes for all. In an article published on Australian Women Online, our Founder and CEO Jo Scard discusses how not-for-profit women are making the world a better place. “In 2019, International Women’s Day wouldn’t […]
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News
13.2.19
Jo is a 2019 PR Leader of the Year Finalist
We are so proud to announce that our Founder and CEO, Jo Scard is a finalist for Mumbrella’s PR Leader of the Year – again! In 2018, Jo was thrilled to win this category at the Mumbrella CommsCon Awards. The judge’s decision was unanimous, recognising Jo’s for-purpose focus and innovative approach to delivering PR and […]
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News
24.1.19
We’re changing the date ourselves
Through our work alongside many Indigenous organisations, we understand the importance of this change as a step towards national reconciliation. Our team feels strongly about moving Australia Day to a date that all Australians can celebrate which is why we will be changing the date ourselves. Fifty Acres supports our employee’s choices to #changethedate they celebrate […]
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News
07.11.18
Jo is speaking at Mumbrella SAGE
Fifty Acres founder and Mumbrella CommsCon PR Leader of the Year winner, Jo Scard, is one of a number of senior independent agency leaders confirmed to speak at Mumbrella SAGE (Secrets of Agency Excellence) on February 21 in Sydney next year. Jo will take the stage to discuss leadership and creating a great culture within […]
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News
06.11.18
Okay People, Buckle Up
With an early federal election possibly just around the corner, our founder and managing director Jo Scard says not-for-profits need to take action now to put their organisation in a strong position whatever the outcome. Hey look, just when we thought it was okay to start booking a holiday over Christmas we might just need […]
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