2020 Masterclass series announced!

We’ve all been impacted in some way by Covid-19. It’s caused a massive global reset and a lot of uncertainty.

We’ve seen a lot of people come together virtually to support one another during these difficult times.  Only a crisis, actual or perceived, produces real change and the actions we take now will shape the future of NFPs. It is up to us to develop alternatives to existing policies, to keep them alive and available. It is now an important time to think about your operations and refining them based on the challenges you and your team have faced during this difficult time.

That’s why over the past weeks, we’ve been proactively helping the NFP sector with probono strategy and brainstorming discussions and free webinars. During our discussions, we have noticed some recurring questions and in response we have extended our probono outreach program to include a brand new webinar series to help not-for-profits propel into prosperity! The webinars run over four months and are designed to assist you to build a strategy that works for your organisation now and into the post-pandemic environment.  The webinars form a ‘Masterclass’ with supporting materials and cover the following areas of expertise:

Masterclass 1 – Practical parts
Led by Fifty Acres Founder and CEO, this class breaks down the practical parts of a project including resourcing, time management, finances, scope, prioritisation and preparation.

Masterclass 2 – Messaging and Voice 
This class will provide detailed direction on how to create your message, including creating your unique selling proposition, translating your message into universal terms and storytelling.

Masterclass 3 – Engagement and audiences
Masterclass 3 is a not to be missed analysis on how to get government attention and support on your issue. We also cover identifying, getting to know and targeting your ideal audience.

Masterclass 4 – Channels and Momentum
In our final Masterclass, we get into the nitty-gritty of your task from utilising your organisation’s channels to planning and mapping your big picture projects into defined and well-managed goals that tackle the issues at heart.


Looking to work with a PR and communication agency that can help you navigate government engagement? Get in touch with our team at info@fiftyacres.com to learn more.

Want to learn more or say hello?